Bangkok: Cee Pruk has made a significant investment to open the SUPER SUN BANGKOK POP UP STORE, marking the first of its kind in Thailand. The store, located at SIAM CENTER, officially launched on July 31, 2016, showcasing the brand's latest collection, OUTER SPACE. This development signals a transition for SUPER SUN, a lifestyle and streetwear brand founded by Zee Phruk Panich, from an online presence to a physical retail space.
According to Thai News Agency, the OUTER SPACE collection draws inspiration from the universe's boundlessness, emphasizing themes of individuality and self-expression. The launch event attracted a lively crowd of SUPER SUN and Zee Phruk enthusiasts eager to explore the new collection. The pop-up store features a range of products, including ready-to-wear clothing, bags, and accessories, all designed for versatile styling.
The pop-up store also offers special edition products exclusive to SIAM CENTER, along with promotions and privileges for ONESIAM members. Zee Phruk expressed his pride in establishing an offline sales platform for the brand, allowing customers to engage directly with SUPER SUN's products. Looking ahead, the brand aims to hold an annual pop-up event and expand its reach to international markets. The SUPER SUN BANGKOK POP UP STORE will remain open until August 9, 2026, providing a unique shopping experience at Atrium 2, G Floor, SIAM CENTER.